Treatments

PPC Convert

Get your free audit

DentalFor private dental practices and groups

Get the call when someone near you searches for dental implants.

Search ads for private practices that want more implant and Invisalign patients. Every call and form is tracked back to the search that produced it.

  • £1,000 a month, flat
  • No setup fee
  • You own the ad account
Search terms, this weekWhat we did
  • dental implants cost harrogateBid upBooks
  • free dental implants nhsNegativeBlocked
  • all on 4 teeth price ukOwn campaignBooks
  • implants turkey all inclusiveNegativeBlocked
  • fed up with denturesLow bidKept
  • invisalign price manchesterBid upBooks
  • dental nurse jobsNegativeBlocked
Searches blocked 41Calls from ads 9
Monday noteWeek 6
Booked consultations9up 3 on last week
Cost per consultation£86down from £214

What we changed

  • Blocked 11 new searches that never book
  • Moved budget from Invisalign to implants, which books more often
  • Ads now ease off after 6pm, when calls go unanswered

An example account. Every search gets a decision, and you get a note every Monday.

01 · The problem

Your ads get enquiries. The implant diary doesn't fill.

Most dental marketing agencies sell a bundle: a new website, SEO, social posts, and Google Ads somewhere near the bottom of the invoice. We only do the search ads, plus the landing pages they need.

  1. NHS and bargain searches

    nhs dentist, implants turkey, cheap dentist near me. They click, and they don't book.

  2. Everything in one campaign

    Implants, Invisalign and check-ups share one budget, so the cheapest clicks win and your most valuable treatments go hungry.

  3. Leads nobody can trace

    The monthly report counts leads. Nobody can say which of them ended up in the chair.

  4. Fees that rise with your spend

    A percentage-of-spend fee pays the agency more each time it spends more of your money.

02 · What people type

Every search gets a decision.

We go through your search terms by hand every week. Some get more budget, some get blocked, and a few get kept for reasons that aren't obvious.

Worth paying for

  • dental implants stockport
  • all on 4 near me
  • single tooth implant cost
  • invisalign cost manchester
  • full mouth implants price
  • teeth in a day near me

Blocked before they cost you

  • nhs dentist
  • implants turkey
  • dental nurse jobs
  • dental implant course
  • free dental check up
  • cheap dentures

Kept, though it looks wrong

  • fed up with dentures

Full-arch implants are the usual answer to that search, so we keep it and give it its own ad.

03 · How it works

Search ads, and nothing else.

We don't do SEO, social posts or website packages. Every week goes on one job: putting your budget in front of people who are ready to book.

  1. Week 1

    Tracking first

    Calls and forms tracked, and booked consultations sent back to Google from Dentally, Software of Excellence, R4 or even a spreadsheet.

  2. Weeks 2–3

    Rebuilt by treatment

    Single implants, full arch and Invisalign each get their own campaign, budget and landing page. If you don't have the page, we build it.

  3. Every week

    Waste out, winners up

    Search terms checked by hand. Budget moves to the searches that book, and a short note lands in your inbox on Monday.

  4. Every month

    A report in pounds

    Spend, calls and consultations booked, then a call to agree what happens next.

04 · The maths

One patient a month can cover the lot.

Pick a treatment and move the sliders. It's your ad spend plus our fee, divided by what one patient is worth. No made-up conversion rates.

Treatment

Includes our £1,000 monthly fee. Starting values are typical UK private prices, so set your own.

1.1

new patients a month covers £4,000 of ad spend and fees.

One patient is worth£3,000
Every one after thatExtra revenue
05 · Why it's safe to say yes

You see the work before the invoice.

No setup fee, no long contract, and everything in your name. When leaving is this easy, results are the only thing that keeps you here.

See it first

The audit comes first

You see what we'd change, with your own numbers, before you pay anything. It's yours to keep either way.

No lock-in

Leave any month

No setup fee and no long contract. Give us 30 days' notice and you're free to go.

It's yours

You own everything

The ad account, the tracking and the landing pages are all in your name. There's nothing to hand back if you leave.

Straight answers

We'll tell you if it won't pay

Some towns don't have enough searches to make it worth it. If yours is one of them, the audit says so.

06 · Pricing

One flat fee. Every location included.

Run three sites under one practice name and you pay once. A second practice with its own name and website is £750 a month on top. The fee covers up to £15,000 a month of ad spend per brand.

£1,000a month

per brand, with every location under that name included. Ad spend is paid to Google and Microsoft directly.

  • Google Ads and Microsoft Ads
  • Call, form and booking tracking
  • Landing pages built when you need them
  • Search terms checked every week
  • A Monday note and a monthly call
Running more than one brand?+£750 a month for each extra one
1 brand
Your monthly fee£1,000
ComparePPC Convert% of spend agency
Fee£1,000 flat10–20% of ad spend
When you spend moreSame feeFee goes up
Extra locationsIncludedOften charged per site
Setup feeNoneOften charged
Contract30 days' noticeOften 6 to 12 months
Ad accountIn your nameSometimes theirs

We charge the same whether you spend £2,000 a month with Google or £12,000, so we've nothing to gain from telling you to spend more.

See full pricing

07 · Who it's for

Built for private practices. Not everyone.

A good fit

  • A private practice offering implants or Invisalign
  • You want more of one or two specific treatments
  • Someone answers the phone and calls enquiries back the same day
  • You can give it four to six weeks to settle

Not a fit

  • Mostly NHS work, check-ups or hygiene
  • You want SEO, social and a website in one package
  • You want a guaranteed number of patients
  • You need a full diary in the first fortnight
08 · Questions

What practices ask before signing.

Anything else? Email us at declan@ppcconvert.com and we'll reply within 24 hours.

We already have a dental marketing agency. Can you just do the ads?

Yes. We only do search ads, so we sit alongside whoever looks after your website and social. If the ads need an implant or Invisalign landing page, we build it.

Do you work with dental groups?

Yes. Every site trading under one practice name is covered by one £1,000 fee. Each practice with its own name and website adds £750 a month.

Which booking systems can you work with?

Dentally, Software of Excellence, R4 and most others. If all else fails, a weekly spreadsheet of booked consultations does the job.

How quickly will we see results?

Tracking goes in during week one and the campaigns are rebuilt over the following couple of weeks. Allow four to six weeks for things to settle before you judge the numbers.

Do you guarantee results?

No. Anyone promising a number of patients before they've seen your area's search data is guessing. What we do promise is clean tracking, weekly attention and a fee that doesn't grow with your spend.

What's in the free audit?

How many people search for implants and Invisalign in your area, which practices show up for those searches, what a click costs and, if you already advertise, what we'd change first and stop paying for. It comes back in writing within 48 hours.

Free Patient Demand Audit

See how many patients you're missing.

Tell us your practice and the treatment you want more of. Within 48 hours you get a written audit showing:

  • How many people search for implants and Invisalign near you
  • Which practices are winning those patients now
  • What a click costs in your area
  • Where your current budget leaks, if you already advertise
Audit · made-up implant clinicExample
Implant searches nearby2,340/mo
Your share of clicks11%
Spend on searches that never book41%
Consultations tracked0
  1. Block the 41% and move it to implant searches
  2. Track calls and forms through to booked consultations
  3. Send implant ads to an implant page, not the homepage

Get your free audit

Takes a minute. We reply within 24 hours.

Free and written. Yours to keep, whether you hire us or not.

Got it, thanks

Your request is in. We'll reply within 24 hours, and the written audit follows within 48.

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Your email app should have opened with everything filled in. Hit send and we'll reply within 24 hours.

Nothing opened? Email us at declan@ppcconvert.com.